Show Me the Output

Michael McDonough’s 10 things they never taught me in design school:

9. It all comes down to output.
No matter how cool your computer rendering is, no matter how brilliant your essay is, no matter how fabulous your whatever is, if you can?t output it, distribute it, and make it known, it basically doesn?t exist. Orient yourself to output. Schedule output. Output, output, output. Show Me The Output.


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